The Art of Selling in the Coiffure Sector: A CTC Seller's Guide

The Art of Selling in the Coiffure Sector: A CTC Seller's Guide

In the dynamic coiffure sector, a seller's skill can make a difference in the success of a product. Here's a step-by-step guide for the CTC seller on how to effectively approach a customer:

  1. Know Your Product: First and foremost, it's essential to have an in-depth knowledge of the product. Understand its benefits, unique features, and how it differs from the competition.

  2. Understand the Customer: Every salon has specific needs. Listen carefully to the client to understand what they look for in a product.

  3. Build Relationships: Establish a trusting relationship with the client. Sincerity and professionalism are key.

  4. Product Demonstration: Use practical demonstrations to show the product's effectiveness. Show how it can improve the client's work.

  5. Responding to Objections: Be prepared to respond to any doubts or concerns. A good understanding of the product and the market will assist you in this.

  6. Closing the Sale: Once the client is interested, steer the conversation towards closing the deal. Be clear about terms and conditions.

  7. Follow-Up: After the sale, follow-up is essential to maintain the relationship and get feedback.

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